Lupe Castro is a renowned creative director, writer, fashion and lifestyle expert and one of the world’s leading stylists to both emerging and established designers. Lupe established her indubitable reputation in the industry as one of the first digital influencers, blogging under the alias of Ms Castro Rides. Lupe is now leading a movement which is both artistic and social, bringing together music, art and fashion with the intention of promoting a new style of tourism and culture.